The Conservative attack ads were quite shocking to me when I finally got around to watching them. I don't have a t.v. but we were staying in a place that did and I saw the same ad about a dozen times about how Iggy - and they were attacks on Ignattief, not on the Liberal Party, which I think is important - was going to ruin the country. Apparently a common phrase was "He didn't come back for you."

Here's some of the ads, which might give you an idea of what sort of arguments were being used to attack him.